{"id":1278,"date":"2022-10-20T11:06:06","date_gmt":"2022-10-20T09:06:06","guid":{"rendered":"https:\/\/antidote-solutions.com\/?post_type=projets&p=1278"},"modified":"2023-05-17T11:58:42","modified_gmt":"2023-05-17T09:58:42","slug":"gitane-black-hill","status":"publish","type":"projets","link":"https:\/\/antidote-solutions.com\/en\/projets\/gitane-black-hill\/","title":{"rendered":"Gitane Black Hill"},"content":{"rendered":"
\n\n
\"\"<\/figure>\n\n<\/div><\/div>\n\n
\n
\n\n<\/path><\/path><\/g><\/svg><\/span>all projects<\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n\n
\n\n
\n
\n
\n\n

Gitane Black Hill <\/h1>\n\n\n\n

G-One trail\/enduro oriented electric mountain bike<\/p>\n\n\n\n

Conquering the Black Hills, Gitane is reconnecting with its own sport and performance history and will be releasing in 2022-2023 a new electric mountain bike designed for the trails with a Bosch Performance Line CX engine.<\/p>\n\n\n\n

Teaser Gitane Black Hills<\/a><\/p>\n\n<\/div><\/div><\/div>\n\n

\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div>\n\n<\/section>\n\n
\n\n
\n
\"\"<\/figure>\n<\/div>\n\n<\/section>\n\n
\n
\n\n
\n
\n\n

Reinventing the myth of the 1970s<\/h2>\n\n\n\n

In the 1970s, Gitane was the French brand associated with sports performance and high-level competition. Many professional teams rode Gitane bikes at the time. Fifty years later, this emblematic brand has returned to its roots. Gitane has now entered the electric sports bike segment.<\/p>\n\n<\/div><\/div><\/div>\n\n

\n\n

Under embargo for months<\/h2>\n\n\n\n

In 2021, Cycleurope, the owner of the Gitane brand, contacted us to work on the Black Hills project. It foreshadowed the future Gitane electric sports segmentation. We were consulted upstream on the product strategy and we were then involved in the engineering and production of the structural studies : design, modelling and dimensioning. The reveal took place at the ProDays convention in Paris in July 2022.<\/p>\n\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n<\/div><\/div>\n<\/section>\n\n

\n
\n
\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/section>\n\n
\n
\n
\n
\n
\"\"<\/figure>\n<\/div>\n<\/div><\/div><\/div>\n\n
\n\n

The Gitane Black Hill project<\/h2>\n\n\n\n

the segments in which we have operated<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n\n

\n
\n\n

brand strategy – product strategy<\/h3>\n\n\n
\n\n

market studies for brand and product<\/p>\n\n<\/div><\/div>\n\n

\n\n

brand positionning<\/p>\n\n<\/div><\/div>\n\n

\n\n

“go to market” strategy<\/p>\n\n<\/div><\/div>\n\n

\n\n

brand identity and communication<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n

\n\n

Engineering <\/h3>\n\n\n
\n\n

technical design<\/p>\n\n<\/div><\/div>\n\n

\n\n

3D modelling<\/p>\n\n<\/div><\/div>\n\n

\n\n

FEM analysis<\/p>\n\n<\/div><\/div>\n\n

\n\n

product management and component sourcing<\/p>\n\n<\/div><\/div>\n\n

\n\n

bill of materials (BOM) and technical reports<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n

\n\n

Prototyping and fine-tuning<\/h3>\n\n\n
\n\n

prototyping supervision<\/p>\n\n<\/div><\/div>\n\n

\n\n

shakedown and initial proof testing<\/p>\n\n<\/div><\/div>\n\n

\n\n

“on field” testing<\/p>\n\n<\/div><\/div>\n\n

\n\n

fine-tune set up<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n

\n\n

\n\t\t\t\tIndustrialisation<\/h3>\n\n\n
\n\n

manufacturing process<\/p>\n\n<\/div><\/div>\n\n

\n\n

production engineering<\/p>\n\n<\/div><\/div>\n\n

\n\n

supply chain set up<\/p>\n\n<\/div><\/div>\n\n

\n\n

product certification support<\/p>\n\n<\/div><\/div>\n\n

\n\n

manufacturing supervision<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>","protected":false},"featured_media":1099,"parent":0,"template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","inline_featured_image":false},"class_list":["post-1278","projets","type-projets","status-publish","has-post-thumbnail","hentry"],"acf":{"excerpt":"G-One trail\/enduro oriented electric mountain bike","featured_img":""},"_links":{"self":[{"href":"https:\/\/antidote-solutions.com\/en\/wp-json\/wp\/v2\/projets\/1278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/antidote-solutions.com\/en\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/antidote-solutions.com\/en\/wp-json\/wp\/v2\/types\/projets"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/antidote-solutions.com\/en\/wp-json\/wp\/v2\/media\/1099"}],"wp:attachment":[{"href":"https:\/\/antidote-solutions.com\/en\/wp-json\/wp\/v2\/media?parent=1278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}